Two years after launching our communication concept 'The Art of Recycled Plastic,' Desch continues to lead the way in sustainability. We are dedicated to advancing our environmental goals and pushing boundaries through:
Expanding our range of NIR-detectable and Cyclos HTP-certified products, including innovative brands like Recover® and D-Tect®Plus.
Reducing product weight while maintaining functionality, as demonstrated in the development of Flowerbuckets Light and SBX Light Containers.
A Legacy of Sustainable Art
With 'The Art of Recycled Plastic,' we redefined how recycled plastic is viewed in the horticultural industry. By merging technical innovation with artistic vision, we transformed recycled plastic into an enduring symbol of creativity and sustainability.
The Descher: A tribute to Escher's transformative designs, depicting a fabric softener bottle evolving into a flowerpot, symbolizing the circular journey of waste to value.
The Rethinker: Inspired by Rodin's The Thinker, this sculpture represents the thoughtful innovation required for sustainability and is crafted from recycled and detectable pots and trays.
These sculptures, featured across our premises, trucks, and online platforms, reflect Desch's commitment to fostering a circular plastic value chain, aligned with initiatives like Rethink Plastics.
About Desch
Headquartered in Waalwijk, The Netherlands, Desch is a leading European manufacturer for the professional horticulture sector. Our range includes pots, containers, trays, and the premium EPLA brand of ornamental pots and accessories. With the addition of IPP products, we complete our basic injection-molding line. With production facilities in the Netherlands, the UK, and Poland, we consistently innovate in recycling and sustainable manufacturing to serve the horticulture industry.
Colour Your Story spring/summer 2025
Desch proudly presents the all-new Colour Your Story #17! The familiar inspiration magazine, but with a completely new look & feel in which trend colours play the leading role. This edition features the latest trends and colour themes for spring/summer 2025, with a special focus on our sustainable products. Plus an exclusive interview with Marcel Zandvliet and Gabriëlle van Leeuwen of Dutch Flower Group and a delicious pizza recipe to make your own on the BBQ.
Innovation, sustainability and trends
At Desch, we always strive to deliver innovative value-added products. Be it the right colour, attractive and informative printing on pots, or sustainability. A good example are our D-Tect®Plus pots, which can be printed in one to as many as eight colours. In this Colour Your Story, you will read about how these pots offer the perfect solution to growers and retailers who want to combine aesthetics with functionality.
Further in Colour Your Story #17:
- The trend predictions for spring/summer 2025 according to trend watcher Hilde Francq.
- The winners of the Gold Medal and FleuroStar Award 2025.
- The latest products from Beekenkamp, Danziger, Dümmen Orange, HilverdaFlorist, Florensis, Selecta One and MNP/Suntory.
- Our sustainable products, including D-Tect®Plus and Recover®, designed with recycling and environmental friendliness in mind.
Colour Your Story is distributed free of charge.
See the Art at IPM Essen – Where Creativity Meets Sustainability
Step inside our pot and experience 'The Art of Recycled Plastic' in person. Visit us at IPM Essen, January 28–31, Hall 1, Stand E45, to see how we’re shaping the future of sustainable horticulture. Explore our complete range of pots, trays, packs, and more—featuring many exciting new products!
Note to editors
For more information about this press release, please contact Desch: Mr. K Waqué, Manager Retail and Marketing, phone number +31-6 27 33 77 30