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To the MEDIA CENTERImport Promotion Desk promotes the direct trade of cut flowers from South Africa and presents the Fynbos variety at the IPM: Hall 1 Stand 1D12
Bonn / Berlin, 16/01/2025 - Whoever wants to offer extraordinary flower arrangements cannot do without South Africa. The south-western part of South Africa is well known for its unique flora, the Fynbos flora and the diversity of endemic plants. The Import Promotion Desk (IPD), together with its partner, the industry association 'Cape Flora South Africa', will be showcasing the diversity of fynbos at IPM in Essen, Germany, from 28 to 31 January 2025: Hall 1 Stand 1D12
The Cape region offers perfect conditions for the fynbos biome. This extraordinary diversity will surprise some buyers and enrich the European cut flower offer. The flower farms in the IPD programme are small and medium-sized enterprises that specialise in the cultivation, wild collection and breeding of fynbos varieties, including different varieties of the King protea.
Together with the IPD company ‘34 Degree South’, IPD will be showcasing impressive King proteas, colourful Leucadendrons such as the Ayoba Jade Pearl, as well as the extraordinary flower globes of the Brunia and Berzelia varieties at the IPM. The company will also be showcasing innovative varieties such as Madiba and Red Rex, developed from the wild Protea cynaroides.
Buyers will have the opportunity to talk to representatives from ‘34 Degree South’ at the IPD stand and learn about the benefits of direct exchange and trade.
The Import Promotion Desk (IPD):
Your direct link to South Africa's unique fynbos cut flowers
Are you looking for high-quality, exceptional cut flowers to enrich your assortment?
The Import Promotion Desk (IPD) provides you with access to an impressive selection of South African fynbos plants. From exotic proteas to bright leucodendrums and leucospermums to the rare brunias - the diversity of Fynbos flora is unique and will inspire your customers.
Our services for you - neutral and free of charge
The South African fynbos flora, which is only found in the south-west of the country, not only offers visually impressive cut flowers, but also an excellent shelf life. Cultivated plants benefit from targeted care, while wild collections enrich rare and difficult-to-grow varieties.
Visit us at the IPM Essen!
Discover the variety and quality of Fynbos cut flowers at our stand. Let our experts advise you and find the right producers for your company.
We look forward to meeting you!
IPD - Your partner for sustainable business contacts
The global development organisation sequa gGmbH is responsible for setting up and implementing IPD in close cooperation with the German Wholesale, Foreign Trade and Services Association (BGA). The IPD is funded by the German Federal Ministry for Economic Cooperation and Development (BMZ).
Plan your visit to the trade fair!