Floriculture in the CAMPANIA REGION represents a significant sector of the regional agricultural economy, due to the presence of numerous companies, with a diversified range of products, which produce according to very different technological levels and company typologies. In fact, Campania was among the first Italian regions to dedicate itself to the cultivation of horticultural species, therefore the production structure, characterized by the presence of a high number of companies, has determined, over time, a diversified and complete offer of productions (flowers cut leaves, green fronds, flowering fronds, fronds with berries, bare flowering branches, bare branches with berries).
Furthermore, considering that at a national level the area cultivated with cut flowers is mainly concentrated in Campania, where there are production performances, for which the regional floriculture industry can boast a series of records, the most important of which is the first place in production of cut flowers at a national level (over 20%);
The regional collective at IPM ESSEN 2024, organized and coordinated by the Department of Agriculture, is made up of 13 structures including agricultural companies, cooperatives, consortia and operators in the sector, representing over 700 regional horticultural companies