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HilverdaFlorist in the MEDIA CENTER

Die Gartenleistung von Salgoon® ist wirklich außergewöhnlich. Diese Serie bietet kräftige und robuste Pflanzen mit vielen festen und gut gefüllten Blütenähren. Salgoon® ist für seine Trockenheits- und Hitzetoleranz bekannt und blüht vom zeitigen Frühjahr bis zum Spätherbst kontinuierlich. Da sich Salgoon® schnell vermehren lässt, ist sie eine der frühesten Salvien, die ab Mitte des Frühjahrs in den Gartencentern erhältlich sind. Salvia-Pflanzen bringen sofortige Lebendigkeit in den Garten, denn Salvia ist ein wahrer Bestäubermagnet. Salvia Salgoon® Lake Como verleiht Gärten und Landschaften Eleganz und eine einzigartige Farbe, die ihnen Tiefe und Charme verleiht. Mit seiner bemerkenswerten Blütenproduktion und seinem kräftigen Wuchs ist Salvia Salgoon® Lake Como ein Muss für Pflanzenliebhaber.
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Sunflor® ist eine vielseitige Dianthus-Kollektion, die viele verschiedene Farben, Blütenformen und Pflanzentypen enthält. Sunflor® blüht vom Frühjahr bis zum Spätherbst, verträgt Temperaturen bis -5°C und hat einen kompakten Wuchs mit kurzer Kulturzeit. Da diese Serie eine hervorragende Kältetoleranz aufweist, ist für den Innenanbau nur eine geringe Beheizung erforderlich. Sunflor® ist sogar für den Anbau im Freien im Herbst und Winter geeignet. Rinjani hat eine süße Kirschfarbe, gefüllte runde Blüten und eine gleichmäßige Farbwirkung. Mit ihrer hohen Wachstumsgleichmäßigkeit ist Rinjani die ideale kompakte Sorte für größere Einzelhandelsprogramme.
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Garvinea® ist die einzige echte Gartengerbera! Mit ihrer großen Wettertoleranz sorgt Garvinea® Sweet für viele fröhliche Farben vom zeitigen Frühjahr bis zum ersten Frost. Diese robuste Gartenpflanze bietet unzählige lang anhaltende große Blüten. Garvinea® zieht freundliche Bestäuber wie Bienen und Schmetterlinge an. Gleichzeitig ist sie sehr widerstandsfähig gegen Schädlinge und Krankheiten. Diese Gerbera ist eine ausgezeichnete Wahl für Gartenbeete und eignet sich hervorragend für die Bepflanzung von Kübeln im Freien. Mit der Gartengerbera Garvinea® Sweet Chili wird das Garvinea® Sweet-Sortiment aufgepeppt! Diese Sorte ist die erste echte rote Sorte mit schwarzer Mitte, was sie zu einer wertvollen Ergänzung der Serie macht.
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Meet Picture Perfect®: the most photogenic Dianthus turning every home and garden into a Picture Perfect® setting. This stunning variety offers a memorable touch with its adorable magenta and dark red blooms. These appear many at a time and flower for a prolonged period. The firm plants of Picture Perfect® are uniform to grow and come with a catchy branding concept, making it ideal for retail. Limited to no PGR’s are needed. Planted in full soil, Picture Perfect® thrives as a perennial (until -5°C), offering its lively blooms year after year, flowering from Spring to early Autumn. Indoors, Picture Perfect® will cheer up any interior with a great shelf life, making it a great choice for gifts as well. From Mother’s Day to housewarming parties, Picture Perfect® brings a smile to everyone’s face.
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Product range

HilverdaFlorist IPM assortment

HilverdaFlorist IPM assortment

We are looking forward to meeting you during IPM 2024! In our booth, you'll discover Alstroemeria Inticancha®, Dianthus Beauties®, Dianthus Flow®, Dianthus Picture Perfect®, Dianthus Sunflor®, potted Gerbera Flori Line®, Gerbera Garvinea®, Patio Gerbera, Helleborus Glamour®, Helleborus JWLS® & Salvia Salgoon®.

Alstroemeria Inticancha®
Inticancha® offers impressive ornamental value due to the elegant petals, large flowers and vivid colours. The plants are easy to maintain and flower consistently from spring until autumn. Inticancha® is perfect for a patio or balcony but can be planted in a garden as well. This series contains a heat tolerant collection that thrive in sunny and warm environments more than any other. Inticancha® is suitable for outdoor cultivation and show minimal flower damage under (direct) sunlight. 

What truly sets Inticancha® apart is its heat tolerance. This series comprises a collection of plants that thrive exceptionally well in sunny and warm environments. They are specifically bred to withstand higher temperatures.

Dianthus Beauties®
What sets the Beauties® series apart is not only their sheer beauty, but also their incredible resilience and vitality despite their small size. These remarkable Dianthus varieties display an unexpected vigour that betrays their small size. With their impressive growth potential and ability to flower in a variety of environments, these beautiful perennials effortlessly bring a touch of sophistication and elegance to any landscape.

Dianthus Flow®
The Flow® Series is most similar to the classic Dianthus. While exuding an air of traditional charm, Flow® embodies a modern and trendy essence, owing to its spectacular range of colors and generously-sized blooms. With its large, elegant double flowers, Flow® stands as a true premium product, captivating hearts with its beauty. One of the remarkable qualities of Flow® is its ease of cultivation and short cultivation time. Flow® needs a slightly warmer climate during cultivation than other Dianthus varieties. This ensures that the flowers flourish and exhibit their full potential.

Dianthus Picture Perfect®
Meet Picture Perfect®: the most photogenic Dianthus turning every home and garden into a Picture Perfect® setting. This stunning variety offers a memorable touch with its adorable magenta and dark red blooms. These appear many at a time and flower for a prolonged period. The firm plants of Picture Perfect® are uniform to grow and come with a catchy branding concept, making it ideal for retail. Limited to no PGR’s are needed.

With a unique stand-alone brand, Picture Perfect® is here do hit the market. Visit www.pictureperfectdianthus.com

Dianthus Sunflor®
Sunflor® is a versatile Dianthus collection that contains many different colours, flower shapes and plant types. Sunflor® flowers from spring until late autumn, tolerates temperatures until -5°C and has compact growing habits with a short crop time. Since this series offers outstanding cold tolerance, limited heating is required for indoor cultivation. Sunflor® is even suitable for cultivation outdoors in autumn and winter.

Potted Gerbera Flori Line®
Looking for seed-raised Gerberas with the most vivid colours and well defined two-tones on the market? Flori Line® offers that and so much more! You can count on its fast flowering and laser-sharp uniformity in timing and plant size. Flori Line® varieties are well-known for their perfectly balanced proportioned flowers, foliage and year-round availability. This flexible series offers endless possibilities to boost sales and inspire retail and consumers with exciting mixes.

Gerbera Garvinea®
Garvinea® is the first ever perennial Garden Gerbera! With great weather tolerance, Garvinea® provides lots of happy colours from early spring until the first frost. This robust garden plant offers countless long-lasting large flowers. Garvinea® attracts friendly pollinators such as bees and butterflies. At the same time it’s highly resistant to pests and diseases.

Patio Gerbera
Patio Gerberas will dazzle customers with their instant ’WOW!’ effect. These varieties are ideal for adding colour and beauty to patios, balconies and other outdoor spaces. Patio Gerberas will flower from spring until autumn, with successive blooms retaining their vivid colours. The sturdy stems support the massive booms which will attract butterflies and other friendly pollinators.

Helleborus Glamour®
Helleborus Glamour® varieties have great ornamental value, an exceptional range of colours and unique flower shapes. This garden perennial starts flowering in December and keeps on flowering during spring. This spring Rose is perfect to kickstart your sales after the holidays into the new year.

Helleborus JWLS®
The Helleborus JWLS® Series varieties are displaying unique characteristics. These true perennials are heat-tolerant and, since they are from tissue culture, suitable for controlled growth by programmed cultivation. Winterbells can be sold from early September and keeps on flowering up to 7 months. That’s a real gem for the consumer and retail.

Salvia Salgoon®
The garden performance of Salgoon® is truly exceptional. This series offers sturdy and robust plants with many solid and well-packed flower spikes. Known for its drought and heat tolerance, Salgoon® is continuously flowering from early spring to late autumn. As Salgoon® can be grown quickly, it is one of the earliest Salvias to be available in garden centers from mid-spring onwards. Salvia plants bring instant excitement of liveliness in the garden, as Salvia is a true pollinator magnet.

 

Company profile

HilverdaFlorist focuses on the breeding, propagation and development of a wide range of cut flowers, potted and garden plants. This is done with a strong drive and focus on innovation. HilverdaFlorist is the supplier of high-quality young plant material suitable for every climate and cultivation requirement.

Our Pot, Patio & Garden range consists of Dianthus, Alstroemeria, Echinacea, Salvia, Helleborus and Gerbera. In our cut flower range you will find: Alstroemeria, Dianthus, Helleborus, Gerbera, Gypsophila and Limonium.

HilverdaFlorist is a specialist in its field and a reliable partner. This is thanks to a solid global service network of agents, own production sites all over the world, committed employees and more than 110 years of experience in the floriculture sector. Through continuous focus on international market(s) and segments, HilverdaFlorist is able to adapt its business activities to changes, so that products are always relevant, groundbreaking and profitable.

Our mission is simple: to excel together for a flourishing future. To achieve this, we focus on four core values: Innovation, Ambition, Partnership and Reliability. These values define our approach and strategy for the coming years and are our promise to you.

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